Brand identity, Digital Design
Camtel is a telecommunications and Internet service provider company in Cameroon.
A New Brand Identity for the telecommunications and Internet service provider implied in the development and modernization of Cameroon’s telecommunication infrastructure.
"Telecommunications and Internet Service provider CAMTEL needed a new brand identity to reflect its evolving role in Cameroon's telecommunications market."
"This new identity proposal is the result of a process that included a comprehensive strategy, design, and implementation plan."
"The new brand identity leverages the company's existing visual assets and creates an iconic look and feel that is fresh, modern, and relevant to today's market."
"Persuasive messages prompting customers to take action on the brand are also incorporated into the design."
"A set of signs that fit their brand perfectly, while still being visually appealing and effective."